Is this Australia’s coolest gift box? The dessert company now offers “cake explosion boxes”

The coolest gift box you’ve EVER seen: the dessert business now offers “explosion boxes” – with an unexpected surprise waiting for you inside

  • Goldeluck Desserts Melbourne Sells Unique ‘Cake Blast Boxes’
  • Inside awaits you a cake and a kaleidoscope of magnificent fake butterflies
  • Each box costs $ 40 and buyers can customize the cake
  • A TikTok video demonstrating how boxes work has also gone viral










A dessert company has captured the attention of thousands of people online with its unique “Cake Blast Boxes”.

Inside the gift boxes awaits a delicious cake and an unexpected surprise, because once the cover is removed, a kaleidoscope of beautiful fake butterflies springs from the box.

The gift idea of ​​Goldeluck’s Desserts in Melbourne would be perfect to give to friends, partners or relatives for their birthday or a special occasion.

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While the gift looks like a regular box from the outside, once the lid is removed, the box collapses and a kaleidoscope of gorgeous faux butterflies bursts.

While the gift looks like a regular box from the outside, once the lid is removed, the box collapses and a kaleidoscope of beautiful faux butterflies bursts.

Surprise boxes are priced at $ 40 and customers can choose from a variety of cakes to include in the gift

Surprise boxes are priced at $ 40 and customers can choose from a variety of cakes to include in the gift

Surprise boxes cost $ 40, and customers can choose from a variety of cakes to include in the gift, such as Chocolate Mud Cake, Chocolate Peanut Butter, White Chocolate & Raspberry, M & Ms, Snickers or the Biscoff.

The boxes also come with the option to include four photos to sit around the dessert, so you can personalize the gift even more for someone you love.

The boxes themselves are created by one of Goldeluck’s packaging partners and are packaged and personalized each day by the brand team for shipping to customers.

The box also comes with the option to include four photos to sit around the dessert, so you can personalize the gift even more for someone you love.

The box also comes with the option to include four photos to sit around the dessert, so you can personalize the gift even more for someone you love.

The boxes themselves are created by one of Goldeluck's packaging partners

Once made, the boxes are packaged and personalized every day by the brand's team to be shipped to customers.

The boxes themselves are created by one of Goldeluck’s packaging partners and are packaged and personalized each day by the brand team for shipping to customers.

Phillip Kuoch, founder of Goldeluck’s, spoke to Daily Mail Australia about the praise customers have received for cake explosion boxes.

“During the lockdown, our business exploded because people were looking for fun gifts to send to loved ones to show them they were thinking of them,” he said.

“We started to think about other ‘out of the box’ ways to make the gift experience a little more special – and Cake Explosion Boxes were born! ”

Phillip Kuoch, founder of Goldeluck's, (pictured) spoke to Daily Mail Australia about the praise the cake explosion boxes have received from customers

Phillip Kuoch, founder of Goldeluck’s, (pictured) spoke to Daily Mail Australia about the praise the cake explosion boxes have received from customers

The brand is currently looking to expand the offering to include a range of explosion options in addition to butterflies.

The brand is currently looking to expand the offering to include a range of explosion options in addition to butterflies.

Earlier this year, the company posted a video on TikTok revealing how boxes are made, packaged and opened – which has since gone viral and has been viewed over 10.3 million times.

“The response to Cake Explosion Boxes has been more than we could have imagined, we are struggling to keep them in stock!” said Philippe.

“Since our TikTok videos went viral around the world, we have received many requests to send our Cake Explosion Boxes internationally.”

The brand is currently looking to expand the offering to include a range of explosion options in addition to butterflies.

The brand also delivers desserts nationwide and orders can be placed through the website.


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